Which Comes First?

Your Message or Your Market?

Companies sometimes need help sorting out
their business communications.

Find out how our boutique B2B marketing communications service can help craft your messages and hatch your marketing campaigns.

Content Development

Are you making effective connections with your customers? Learn how we can help improve your customer dialogue today.
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Program Management

Do you need help executing the marketing programs on your back burner? Add a professional marketing manager to your team and get it done!
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Communications Strategy

If you’re wondering how to reach your audience or when to use social media, call us for help in building your communications roadmap.
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Like a free estimate?
Contact us with your project needs.


At the heart of every great marketing campaign is a memorable, compelling message that makes a meaningful connection with your customer.

Joan Hollywood Communications
develops professional marketing materials designed to tell your story effectively and help improve your customer conversation.

Business Sectors

Health Care / Healthy Lifestyles

  • Ophthalmic lenses, products and equipment
  • Natural beauty products
  • Trade & consumer health care magazine publishers

Financial Services

  • Medical practice financing
  • Dental / veterinary practice financing
  • Optometric / ophthalmic practice financing
  • Wealth management services


  • Winery conglomerates and independents
  • Winery suppliers

Misc. Business Trade

  • Fiber optics products
  • Leadership development
  • Local college / elementary school communications

Misc. Consumer

  • Winery POS
  • Optical manufacturer POS
  • Consumer digital products
  • Specialty nursery / garden services
  • Content Development

    Our hallmark is exceptional writing with a strategic perspective, helping you reach your customers with new clarity and depth of meaning.

    • Brochures / Sell sheets / Catalogs
    • Strategic plans, proposals & presentations
    • Direct marketing mailers
    • Point-of-sale materials
    • Website / interactive content
    • Ecommerce / Eblasts
    • Blogs / Social media
  • Program Management

    We’ll function as part of your marketing team to manage strategic programs that require focused attention and coordination.

    • Branding, naming, positioning & key message development
    • Website / interactive media strategy & content development
    • Product communications strategy & materials development
    • Marketing plan development
    • Vendor interface and oversight of budget, timeline and quality standards
  • Communications Strategy

    We’ll help you define the what, why, when and where of your communications strategy, providing a clear roadmap for developing key elements of your marketing program.

    • Target audience and how they interact with your product or service
    • Primary and secondary messages
    • Support points / substantiation for your claims
    • Appropriate vehicles and channels for telling your story – And much more!
  • Why Call Us?

    Consider adding JOAN HOLLYWOOD COMMUNICATIONS to your marketing team if you:

    • Need to create effective, persuasive marketing materials and don’t have the internal resources to get them done.
    • Need help defining the core message for your product or business.
    • Need to implement a full communications or social media program, and prefer to use a dedicated outside resource.
    • Know what you want to say, but don’t know how to say it.
    • Need to add a communications element to your creative team.


Ifounded Joan Hollywood Communications in 2002 to deliver exceptional marketing communications services to business-to-business companies.

During my 30-year career, I have worked in corporate marketing departments at global companies including Bank of America, Banana Republic and SOLA International. I have held positions as Communications Director, Director of Global Brand Management, Marketing Director and Strategic Marketing Manager.

Today, I combine the classic marketing principles applied in these companies with innate skills in copywriting and project, product and brand management to help clients successfully move their marketing initiatives forward and meet their business goals.


Contact me today to add a marketing communications professional to your team. Whether you need a clever headline or full management of your marketing project, I’m here to help you succeed.



The most effective marketing campaigns are an outcome of successful collaboration among a team of specialists. We can integrate seamlessly with your marketing team to add a communications element, or bring a full team of creative professionals to you, from web designers and graphic designers, to programmers and production managers.

Some great team players we’ve worked with:
  • Tim Fleming, web designer and photographer
  • Maria McLeish, marketing strategist
  • Mike Gunderson, graphic designer, Gunderson Design
  • Michael Swartz, programmer
  • Patt Kudo, production specialist

Service Emphasis

Content Development
Program Management
Copy Editing
Creative Direction
Strategy Development


Joan is one of the most gifted communications professionals I’ve worked with in my career. I value her insights and intuitive grasp of complex topics.”

Leslie K. Gardner
Vice President, Marketing, SOLA International

Joan not only brings rare creative talent to marketing communications, but a broad understanding of product and project management. She is always outstanding and a joy to work with.”

Maria McLeish
Founder/Marketing Strategist, Adaptive Resources

Joan is consistently reliable in delivering strong, actionable copy for our winery clients, and brings a valuable strategic perspective to our marketing projects.”

Claudia Nagy
Founder, Nagy Design

When I need someone who can think outside the box and be counted on to work with me to solve challenging business problems, Joan is my choice every time.”

Janice deRyss Low
Strategy & Marketing Consulting


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Joan Hollywood Communications

18897 Timber Point Road
Hidden Valley Lake, California 95467

T: 707.987.4595
C: 707.766.4733